Portable DVD Player DVP-FX810 Official Launch

Portable DVD Player

Model: DVP-FX810
SRP: HK$2,480
Launching: 20-March-2007
Target Customers: Tourists and outdoor movie lovers, business partners (e.g. advertising agencies)

Product Features:
‧ 8吋TFT高質素LCD屏幕；
‧ 顯示解像度：480 x 220像素 16：8屏幕設計
‧ 雙向旋轉屏幕，左或右180度旋轉使用空間，更具彈性
‧ 機身輕巧 (1.32 千克 連電池)，方便用戶隨身攜帶
‧ 使用“Lithium-ion Polymer”電池，壽命長達6小時
‧ 兼容更多播放格式包括DivX格式
‧ 耳筒端子 x 2

This product will be handled by us, AV team.

Link: Sony Style HK

Price/Promotion Adjustments for BRAVIA 46X, 40S & 32V

LCD market is tough. It is another adjustments on price-promotion for BRAVIA series (3 models)
Effective Date: 16/Mar/2007

Price Adjustment for 46X

KLV-46X200A
New SRP: HK$40,800
Original: HK$42,800 (HK$2K Reduction)

Bundling item*:

BRAVIA 26” LCD TV- KLV-26S200A (Silver)
or
Wall Mount Bracket

Special offer for Sony Channels*:

Add $980 to purchase PS3 package (Console + 3 sets selected game software)
or
BRAVIA 26” LCD TV- KLV-26S200A (Silver)
or
Wall Mount Bracket

* Remark: No DAV-FXG9K option from now on.

KLV-46X250A (Piano Finishing Ver.)
New SRP: HK$41,800
Original: HK$43,800 (HK$2K Reduction)

Channels:

• Broadway, Chung Yuen, AV Life, Joyce Hint and Sony Channels

Bundling item*:

BRAVIA 26” LCD TV- KLV-26S200A/B (Black Version)
or
Wall Mount Bracket

Special offer for Sony Channels*:

Add $980 to purchase PS3 package (Console + 3 sets selected game software)
or
BRAVIA 26” LCD TV- KLV-26S200A (Black Version)
or
Wall Mount Bracket

* Remark: No DAV-FXG9K option from now on.

Price Adjustment for 40S

KLV-40S200A
New SRP: HK$16,800
Original: HK$18,800 (HK$2K Reduction)

Bundling item*:

160GB HDD-DVD Recorder - RDR-HX720
or
Oregon Scientific 輕觸式數碼無線電話
or
Wall Mount Bracket

* Remark: HK$1000 Park 'N' Shop coupon is ended from now on.

KLV-40S200A/B (Black Cool Version)
New SRP: HK$16,800
Original: HK$18,800 (HK$2K Reduction)

Bundling item*:

160GB HDD-DVD Recorder - RDR-HX720
or
Oregon Scientific 輕觸式數碼無線電話
or
8" BRAVIA Qee Bear + Wall Mount Bracket

* Remark:

• No HK$1000 Park 'N' Shop coupon from now on.

New End-User Incentive for 32V
~ $1000 Coupon!! ~

KLV-32V200A
SRP: HK$12,800

Bundling item*:

(1):
HK$1,000 Park 'N' Shop Coupon #Redeemable in SSHK#

(2):
160GB HDD-DVD Recorder - RDR-HX720
or
Wall Mount Bracket

Take Note: New wall mount bracket now. See details here.

Cut Off DAV-FXG9K Bundling Option for BRAVIA 52/46X

Since inventory storage of FXG9K (good sale responses!!), we have no choice but discontinue this option for promotion of both 52X and 46X.
Effective Date: 15/Mar/2007

Bundling item after update:

BRAVIA 26” LCD TV- KLV-26S200A (Silver for X-silver; Black for X-piano-ver.)
or
Wall Mount Bracket

Additional option for Sony Channels:

Add $980 to purchase PS3 package (Console + 3 sets selected game software)

New Wallmount Brackets for BRAVIA

We would like to change model of wallmount as below:

• SU-WL51 (for 40" and up) > Discontinue
• SU-WL31 (for 26" and 32") > Discontinue

Substitute wallmount bracket model:

• Model: SU-WL53L *new model*
  
• Packing: Sony Original Packing
• SRP: HK$1,480 (Delivery and On-site installation service are included)
• Country of Origin: China
• Compatibility: BRAVIA 32" and up (Compare to WL51, 32" is supported now!!)
  

For 26", we will use 32 INCH WM (BUNDLING). It is the promotion bundling item for 32S, as you know.

• Model: 32 INCH WM (BUNDLING)
• Packing: 3rd Party Packing
• SRP: HK$980 (Delivery and On-site installation service are included)
• Country of Origin: China
• Compatibility: BRAVIA 26"
• * Important: 32S is bundling this wall mount option (no change)
  

I saw that the mechanism of the new wallmount is different with previous one. Hopefully you can handle it during Roadshow setup!!

Effective Date: 15/Mar/2007

Price Adjustment of BRAVIA X-Series 52" LCD TV

To benchmark our friendly brands, it is essential to take the step of price reduction.
Effective Date: 9/Mar/2007

KLV-52X200A
New Price: HK$79,800
Original : HK$89,800 (HK$10K Reduction!!)

Bundling item*:

BRAVIA 26” LCD TV- KLV-26S200A (Silver)
or
Home Theatre System – DAV-FXG9K
or
Wall Mount Bracket

Special offer for Sony Channels*:

Add $980 to purchase PS3 package (Console + 3 sets selected game software)
or
BRAVIA 26” LCD TV- KLV-26S200A (Silver)
or
Home Theatre System – DAV-FXG9K
or
Wall Mount Bracket

* Remark: No DAV-X1 option from now on.

KLV-52X250A
(Piano Finishing Ver.)
New Price: HK$80,800
Original : HK$90,800 (HK$10K Reduction!!)
Channels:

• Broadway, Chung Yuen, AV Life, Joyce Hint and Sony Channels

Bundling item*:

BRAVIA 26” LCD TV- KLV-26S200A/B (Black Version)
or
Home Theatre System – DAV-FXG9K
or
Wall Mount Bracket

Special offer for Sony Channels*:

Add $980 to purchase PS3 package (Console + 3 sets selected game software)
or
BRAVIA 26” LCD TV- KLV-26S200A (Black Version)
or
Home Theatre System – DAV-FXG9K
or
Wall Mount Bracket

* Remark: No DAV-X1 option from now on.

* Remark: All bundling items are delivered by Dealer

Official Launch of DAV-DZ150K Home Theatre System and Discon. of DAV-DZ120K

We have launched the 1st FY07 Home Theatre System ~ DAV-DZ150K:

DAV-DZ150K
1st Wireless-Ready Entry-Level 5.1ch Home Theatre System in market
(Successor of DAV-DZ120K)

Key Selling Points:

• 首部入門級家庭影院可支援無線傳送裝置
• 配合〝S-DIAT無干擾〞全數碼無壓縮紅外線傳送技術(後置揚聲器)
• Sony研發的DCAC 「自動音埸調校 – 銅級」(Digital Cinema Auto Calibration)
• 獨有S-Master全數碼放大器，能夠傳遞近乎原音及震撼的聲效
• 功率輸出：142瓦x 5 + 140瓦 x 1，共850瓦(RMS 10% THD)
• 具備升級版全卡拉OK功能，內置演唱者評分功能和拍掌讚賞效果

Included in Package:

• FREE Speaker Stand (WS-F1)
• FREE Installation Service

SRP: HK$2,480
Launch Date: 9/Mar/2007

Stocks are in warehouse NOW!

~ Optional Accessory ~ Wireless Kit for DAV-DZ150K Model#: WAHT-S1 Key Selling Points: Plug-&-Play Wireless Kit for DZ150K to form the wireless 5.1ch HTS SRP: HK$880 * Need to order in advance *

Discontinue of DAV-DZ120K
Since new product is launched, the previous entry level DAV system - DAV-DZ120K is discontinued, pls. Kindly inform the releavant parties accordingly.

Official Launch of DVP-NS57P DVD Player and Discon. of NS51P

We have launched the 1st FY07 DVD Player ~ DVP-NS57P:

DVP-NS57P
(Successor of DVP-NS51P)

Upgrades:

• 1.5x Fast / Slow Playback with sound
• Trendy and Home Decor Design
• Improved Dimensions Form Factor (W x H x D): 430 x 43 x 207mm ; Weight: 1.7Kg
  

SRP: HK$680
Launch Date: 9/Mar/2007

Stocks are in warehouse NOW!

Discontinue of DVP-NS51P
Since new product is launched, the basic progressive DVD player - DVP-NS51P is discontinued, pls. Kindly inform the releavant parties accordingly.